Why is Grandma Using Facebook and Uncle Joe Using Twitter? 10 Social Media Statistics That May Surprise You
Here are the top 10 social media statistics that just might surprise you:
3 out of 5 Facebook users access the site more than once per day AND the younger the user, the more they log on.
Men are more likely to use Twitter or YouTube.
Woman are more likely to go on Facebook multiple times per day.
Some of the most staggering growth has been in in the 55 plus market. Over 40% of 55+ social networkers have been registered on the sites for less than two years!
Even more interesting? 28% of Facebook users are over 55.
Men and youngsters are more likely to be influenced by what they read on social media and are more likely to engage by commenting and interacting.
Of the market of 18-24 year olds, 62% interact through comments and such.
Of the market of 55+ users, only 32% interact through comments and such.