So whats the deal with this "social media" thing and how can a "REAL" business come of it?
AssistNZ is our consultaning organisation that focuses on Individual Online Reputation Management, Advice & Legal representation as well as Social Media Policy, Planning & Protection for Businesses... but what that means exactally is still at the end of the day, somewhat unclear even to us!
Should we back it up somehow??
There have even been services spring up now that provide a back up service for online activities be it business or personal, including services like Backupify (https://app.backupify.com/) and the scarier looking "Dad" http://dadapp.com/
From IBMs blogs about the "virtual world"...
How to Back Up Your Social Media Accounts: Why It's Important for Your Business
Imagine if your Facebook account were suspended and deleted. What would you do if your entire LinkedIn network suddenly disappeared? If your Flickr photos were no longer accessible or if Twitter crashed yet again, only this time for good? Online networking and collaboration have become a dominant part of our daily routines. According to a recent study conducted by Nielsen and released in early August, social networking occupies twice as much of our time online as any other activity. Facebook and Twitter alone account for 22.7% of our time on the web, with online games and e-mail a distant second and third, respectively.Backing up your social data, whether business or personal use, while still not done by most users, has become a burgeoning market for a few different companies as usage patterns have risen. But why should you do it, and what services should you start with? In this guide, we will explore what you could potentially lose by not backing up your data, what the different available services offer and how to obtain your data when you need it.
Why should businesses care?
Why You Should Make Privacy a Priority
A new study ranks America's most trusted companies -- and reveals customers' feelings about how safety affect the brand.
Is the Online Information About Your Business Correct?
Seven out of 10 consumers are more likely to use a local business if it has information available on a social media site, says a new study. Having a page on Facebook is a start, but it's not a one-time effort: 81 percent of consumers using social media say it's important for businesses to respond to questions and complaints. And for the record, you do need to worry about reviews and ratings – 78 % said they're important when deciding what to buy.
Unintended Consequences: How to Keep Social Media from Becoming a Security Risk:
Most companies do use social media and see it as a necessary tool for marketing and to connect with customers. For them, educating users about the risks is the first line of defense. Most importantly, though, you need a policy that dictates which information can’t be shared online and who can and can’t use social media on the company’s behalf.
All this comes under the heading of what Manes calls "inference analysis," the science of assembling pieces of information to see what can be learned. His company uses inference analysis to discover what sensitive information his clients are sharing online, and he says criminals are out there doing the same thing.
For some great articles about Facebook and the related and integrated issues & debates check out the following links:
Taken from Sophos Report on http://www.sophos.com/sophos/docs/eng/papers/sophos-security-threat-report-jan-2010-wpna.pdf