Using Social Media to find work... Personal Branding

posted 1 Nov 2010, 01:05 by Jess Maher

Corporate Branding

Identify your own unique selling point. What makes you different? Better? Do you do things faster than your competition? Do you provide superior quality? Are you very sociable and emotion-oriented? Do you have a knack for making complex things simple? Do some soul-searching, and ask a few friends and colleagues what single quality stands out to them.

Protecting ones online identity and reputation 

Interpersonal identity development is composed of three elements:

  • Categorisation: Labeling others (and ourselves) into categories.
  • Identification: Associating others with certain groups.
  • Comparison: Comparing groups.