Appreciate the comments on this post just as much as the diagram of all four C's of social media: Collaboration, Content, Conversation and Community...
"yeah sure SM can be used as an integrated part of a campaign. this will work....for the campaign. but to harness the full potential/the full power of SM on a business level corporates need to understand that SM needs to become part of business culture with all in their organizations getting involved in the conversation. SM in the business world is not a marketing function. SM is the function of every department. "
But I wonder if in fact their should be a fifth additional consideration for the given context of any solutions or assessment criteria, in any given situation really. In saying that, it is interesting to note that most of those involved in the world of Social Media continue despite this, one may expect that there would potentially activity or involvement towards encouraging than this one success or strive to be preferable... especially when compared to making money"
By John Paul Titlow / February 1, 2011 12:45 PM / 1 Commenthttp://blogs.forbes.com/ciocentral/2011/02/06/doing-business-in-egypt-protecting-your-assets/
By Audrey Watters / February 2, 2011 6:05 AM / 3 Comments
Feb. 6 2011 - 10:21 am | 140 views | 0 recommendations | 0 comments
Posted by Eric SavitzWritten By Jim DeLoach